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Guest #292: Career Combat
By: David Perry

Guerrilla Marketing for Job Hunters.
 

If you’re looking for a job, you’ve probably realized that typical tactics—like cold calling and bombarding companies with resumes—don’t work well in today’s intensely selective and competitive job market.

The average career book looks at life from the job-hunters point of view - which of course is wrong. If you want to get a job you need to look at the process from the employer’s perspective. Why should they hire you? What’s in it for them? What can you bring to the table as an employee that will improve shareholder value.

It’s a tuff world out there and this book takes no prisoners. The book is clearly not “Chicken Soup” for the unemployed soul.

RELATED WEBSITE LINKS
www.perrymartel.com

PRODUCTS SHOWN
Guerrilla Marketing for Job Hunters

ABOUT THE GUEST
David Perry BA, MM

David is Managing Director of Perry-Martel International one of North America’s top technology focused executive search, recruiting and placement firms. He is frequently quoted on trends and issues regarding executive search, recruiting and HR in leading business publications including The Wall Street Journal, IT World, EETimes, NetWork World, HR Today, and Venture Wire. He appears regularly as an executive search and labor market analyst for CBC News World.

David is the author of Guerrilla Marketing for Job-hunters: 400 unconventional Tips, Tricks and Tactics to Land Your Dream Job [Wiley 2005] and Career Guide for the High-Tech Professional: Where the jobs are and how to land them, [Career Press 2004].

David is the Human Resource Policy Advisor for the Canadian Advanced Technology Alliance, former board member of the Software Human Resource Council, past Vice-Chair of the Canadian Technology Human Resources Board, and cofounder of the Knowledge Workers Institute of Canada.

David graduated from McGill University in 1982 with a BA in Economics and Industrial Relations. As a Commissioned Officer, he Graduated 1st in his class and was awarded the Sword of Honor. In 1999, he was recognized as one of the “Top 40 Under 40” Entrepreneurs.

David lives in Ottawa, CANADA with his wife and business partner Anita Martel and their four children. He recruits globally.

Conventional vs Guerrilla Job Hunting and Your secret Weapon.

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